Indie Launch Day Checklist
The no-BS checklist for solo founders launching in 2026. Checks are automatically saved in your browser. Export to Notion or Markdown when you're done.
1. Pre-Launch Foundation
5-Second Value Proposition
Verify anyone landing on your homepage understands what it does in 5 seconds without scrolling.
Transparent Pricing Table
List pricing plans on the homepage. Never hide pricing behind a contact form for consumer/indie SaaS.
Open Graph & Social Preview Tags
Test how your URL looks when shared on Twitter, Slack, and LinkedIn with a custom 1200x630 card.
Frictionless Interactive Sandbox or GIF
Let users see or try the UI immediately before forcing an account sign-up.
Founder Story & Contact Note
Include a short 3-sentence note introducing yourself as the solo builder and why you made this.
2. Launch Day Execution
Submit to Hauntboard for Human Review
Submit your link on hauntboard.com for guaranteed human review, public clicks, and a dofollow link.
Launch on Secondary Indie Boards
Submit to Uneed, Peerlist Spotlight, and Microlaunch for multi-channel discovery.
Post a Transparent 'Build-in-Public' Milestone
Share your launch announcement on X and Indie Hackers focusing on the problem solved, not vanity promotion.
Monitor Inbound Questions & Error Logs
Stay near your laptop for the first 8 hours to respond immediately to bugs or questions.
3. Post-Launch Momentum
Submit to 10+ Passive Directories
Submit to SaaSHub, Launching Next, and niche AI/developer directories for permanent search crawl equity.
Check Your Ghost Meter Visibility
Look up your Hauntboard product page to check your unghosting progress (Still a ghost → Spotted → Unmissable).
Email Your First 10 Signups Directly
Ask them what almost stopped them from signing up. Their objections are gold for your landing page copy.
Ready to unghost your project?
Launch on Hauntboard for human review, guaranteed dofollow link, and transparent public visitor stats.