Free Maker Tools
SaaS MRR, ARR & LTV Calculator.
Forecast your monthly recurring revenue, customer lifetime value (LTV), and 12-month growth trajectory based on your pricing tier, acquisition pace, and monthly churn rate.
Growth & Pricing Inputs
$29/mo
$5/mo (Micro)$49/mo (Pro)$250/mo (Business)
35 users
+12 /mo
4.5%
2% (Great)5% (Typical B2B)10%+ (High)
Current MRR
$1,015
Monthly Recurring
Current ARR
$12,180
Annual Run-rate
Customer LTV
$644
Lifetime Value per User
12-Mo Projected MRR
$3,886
With 4.5% churn
Strategic Milestones & Levers
To reach $5,000 MRR ($60k ARR):You need exactly 173 customers paying $29/mo.
The Power of Raising Prices by $10:If you increase your plan from $29 to $39, your current 35 customers would generate an extra +$4,200 ARR with zero additional marketing spend.
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